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Lifehack Video Fun: 80/20 Approach to Networking, Creating Serendipity, And MAS

I recently talked lifehacks, BD, WHY YOU SHOULD NEVER LINKEDIN MESSAGE SOMEONE etc at the New York Lifehack Meetup. Thanks for having me Sam Hysell! Below you’ll find some video fun where we talk about: How I got involved with SP How to take the 80/20 approach to hack networking (shhhh…don’t tell anyone) Ways to “create [...]

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My Playbook for Marketing A Udemy Course

I wanted to talk about my playbook for marketing a Udemy course by sharing the exact steps I took to market my Sleep Hacking course. But first the results I released it just under three weeks ago: 182 Students Total sales – $1,118.00 My share - $763.10 10 reviews – All 5 Stars Pretty meh for 15 hours of [...]

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Creating A Viral Slideshare: What I Learned

I created a slideshare presentation on sleep hacking a few months ago that has been viewed by over 110,000 people, shared publicly by the Founder and CEO of LinkedIn, and downloaded by over 450 people. While a did a few things right, I also totally botched a ton of stuff.  I thought I’d share what [...]

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How I Increased Email Subscribers 98% for 30 Bucks

In this post, I’ll show you how I nearly doubled the number of email subscribers for this blog and give you the exact code to do it. BUT FIRST I want to shed light on the method to my madness…. The most valuable piece of currency content creators can accrue is someone’s email address (aside [...]

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Unforeseen Benefits and Why I’m So Happy I Started A Newsletter

When I set out to start a newsletter, I had absolutely no idea about many of the benefits I’m now receiving. I wanted to share some of the less obvious perks of starting a newsletter. A Reason to Email People You Want to Meet I try to feature the best articles I’ve read each month [...]

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How to Maximize the Sharing of a Blog Post: Part 2

In the first part of this post, I discussed ways to encourage sharing once someone has read a post. But before anyone shares your content from the highest hill in the twitterverse, you must convince people to read your content. This is a whole different challenge. This post will discuss best practices to put your [...]

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How to Maximize the Sharing of a Blog Post: Part 1

If you’ve ever spent 2+ hours slaving over a blog post only to have 1/2 a spam bot be the sole person to share it you may want to read this post. Improving the odds of getting people to share your post starts with creating compelling content (or having a lot of money to give [...]

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How to Drive 100+ Pageviews With 20 Seconds of Work

It’s no secret that including a link within your email signature is a simple way to promote your blog. But almost all people who do this still miss out on optimal traffic generation.   Few people realize that Google hides content that you’ve already seen in your inbox. For example, I just sent an email [...]

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Hacking Quora

If you think of Quora as just a Q and A site, odds are you aren’t getting as much out of it as you could be. In addition to a playground to satiate my curiosity, I use Quora as a channel to create value in my life. Below are some of the less obvious way [...]

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Customer Loyalty: Missed Opportunity at the Cash Register

After I made a purchase yesterday the cashier asked me for my email address. For the sake of my inbox sanity I respectfully declined. In alignment with my moleskin diet, I thought about this interaction for a good 15 minutes. It got me thinking, what is the conversion rate on this question and the roi [...]

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