How to Get International Media Coverage

by Scott

“You’re going on in 5…and relax. You’re only going to be in front of a few million people.”

I wasn’t quite sporting the same grin as the Channel 7 camera guy.

I was about to do a live interview on their Sunrise breakfast program. It was Australia’s most popular morning show. Similar to Good Morning America, but for the land down under I suppose.

Two hours before that I was at an ABC studio filming for FusionTV on the heels of a call with Radio New Zealand.

How the heck did this happen from a single blog post?

Below is the story of how I accidentally got international, mainstream media coverage…without having a big name or massive audience.

I’ll codify the series of events …
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