There are many products out there that have been able to infuse elements of offline experiences into their digital products. Whether it be an actual experience or just the emotions that surround it, these products tap into something that’s already happening in my life. It’s just downright cool.
On pretty much every roadtrip I’ve ever been on, there is a point where ipod djing ensues. Everyone in the car alternates picking a song. I anticipate what everyone else is going to play as well as their reaction to my choice. It’s fun and usually my favorite part of the car ride.
Turntable.fm provides the platform to emulate this experience sans the car and …